The EU Directive “Empowering Consumers for the Green Transition” (EmpCo) will introduce stricter requirements for environmental and sustainability claims and will apply from 27th September 2026 onwards.
Sustainability-related statements will need to be specific, verifiable, and supported by evidence. Many companies and organisations trading across the EU are actively assessing the implications of EmpCo for their marketing, products, and sustainability communication.
Our partner organisation natureplus is hosting a short free-to-attend webinar “EmpCo is Coming: Are Your Sustainability Claims Ready?” on 15th September, 9:00-10:00 AM BST.
Agenda:
– Legal perspective on the EmpCo Directive
– EmpCo-compliant sustainability communication and how the natureplus ecolabel can help
– Presentation of the new natureplus EmpCo Factsheet
– Open discussion, questions, and exchange of experiences